Privacy Policy

Overview

Heartland Bio Labs (“we,” “us”) respects your privacy. This Privacy Policy describes the information we collect when you visit heartlandbiolabs.com, how we use it, and your rights.

Information we collect

Information you provide: name, email, billing and shipping address, phone number, institutional affiliation, payment details processed through our payment provider, and any messages you send us.

Information collected automatically: IP address, browser type, device information, pages visited, referring URL, and similar usage data via cookies and analytics tools.

How we use your information

• Process and fulfill orders, including shipment and tracking
• Respond to your inquiries and provide customer support
• Send transactional emails (order confirmation, shipping notification, COA availability)
• Send optional marketing emails if you opt in — you can unsubscribe at any time
• Comply with legal obligations and prevent fraud
• Improve our Site and product offerings

How we share your information

We do not sell your personal information. We share information only with:

• Payment processors to complete your transaction
• Shipping carriers to deliver your order
• Service providers under confidentiality agreements (hosting, email, analytics)
• Legal authorities when required by law, subpoena, or court order

Cookies

We use cookies to keep you logged in, maintain cart contents, and measure site usage. You can disable cookies in your browser, but parts of the Site may not function correctly.

Data retention

We retain personal information for as long as needed to fulfill the purposes described, including legal, tax, and accounting requirements. Order and transaction records are typically retained for at least 7 years.

Your rights

Depending on your jurisdiction, you may have the right to access, correct, delete, or export your personal information, and to opt out of marketing communications. Contact support@heartlandbiolabs.com to exercise any of these rights.

Security

We use industry-standard SSL encryption for all data transmitted to and from the Site. Payment details are processed by PCI-compliant payment providers and are not stored on our servers.

Children’s privacy

This Site is not directed to individuals under 21. We do not knowingly collect personal information from anyone under 21.

Contact

Questions about this Privacy Policy? Email support@heartlandbiolabs.com or call 405-814-0022.